BII MAYBANK BALI MARATHON
“Push Your Limit” Adopted as Theme of International Marathon to be Held in Bali on April 22, 2012
Jakarta, December 9, 2011-PT Bank International Indonesia (BII) today announced plans to host the BII Maybank Bali Marathon. The event will be held on April 22, 2012 – the first international scale Olympic distance marathon held in Indonesia in over 20 years. The full marathon will cover a distance of 42.195 kilometers and can be run by individual athletes or teams running in relay. The Bali race will also feature a “half-marathon” of 21.0975 kilometers and a shorter 10-kilometer run.
Adopting the theme of “Push Your Limit” the BII Maybank Bali Marathon aims to encourage participants and the general public to develop a fighting spirit and always make a maximal effort in working towards personal goals. The BII Maybank Bali Marathon also marks a growing public awareness of the importance of living a healthy lifestyle through participation in a regular program of sporting activities. By “pushing the limit” the organizers hope to inspire people to achieve and excel personal targets while thinking positively and moving on to even greater achievements in the future.
“We are hosting the BII Maybank Bali Marathon with the theme ‘Push Your Limit’ to inspire the public spirit to struggle; to never give up until an assignment is completed and all goals are achieved. This spirit is in keeping with the marathon tradition where every runner is faced with challenges in covering a long distance,” explained Rahardja Alimhamzah, Acting President Director of BII.
Rahardja continued, “BII Maybank Bali Marathon operates in tandem with the community-based programs of BII, a main pillar of which is pursuing a healthy lifestyle through, among other things, participation in sports.”
BII Maybank chose Bali as the best location within Indonesia for the revival of a full-marathon race in Indonesia. In addition to being an international tourism destination with spectacular scenery, the island also manages to attract more than 2.75 million foreign tourists and at least an equal number of domestic tourist visitors each year. BII Maybank also plans to create a unique sporting event that will combine athleticism with elements of Bali’s rich culture. Finally, Bali also offers a supporting infrastructure as a regional and international transportation hub with an outstanding array of accommodation options. The Bali Marathon aims to become an important component in efforts to promote Indonesian tourism to the world.
BII Maybank Bali Marathon will be professionally managed and supported by a team of experienced runners determined to develop running as a part of a healthy lifestyle. Among the team of athletic advisors are Barbara Oravet, Mark Clay and Finna Huang. Bali Discovery Tours, an island-based event organizer with a long track record in international sporting events, will operate the Marathon.
Every participant in the BII Maybank Bali Marathon will be provided with a timing chip that will record personal running times. A technologically advanced on-line registration system will be used to help athletes both from within Indonesia and abroad complete the registration process and stay updated on race developments as race day approaches.
BII also has plans to actively include the members of Balinese society living along the race route to guarantee the successful conduct of race. This is in keeping with the commitment of BII to promote and support education, healthful living and the promotion of community values. The program of Corporate Social Responsibility (CSR) carried out by BII will reflect the theme “Push Your Limit” promoted by the Bali Marathon, through a system in which pledges of charitable donations can be made in the name of individual participants who successfully complete their race.
To obtain complete information on the race and related programs BII Maybank Bali Marathon is launching the website www.balimarathon.com.
“We are delighted to be working together with a profession team supporting the Bank in organizing this event that is enthusiastically welcomed by the people of Bali. We thank all those working together with us in support of the BII Maybank Bali Marathon,” added Rahardja.
Note for Editor:
BII is one of the largest banks in Indonesia with an international network that comprises 346 branches including five Syariah branches and 3 overseas branches, 1,088 ATMs including 51 CDMs (Cash Deposit Machines) BII across Indonesia, and also connected with more than 20,000 ATMs under ATM PRIMA, ATM BERSAMA, ALTO, CIRRUS, and Malaysia’s MEPS network, and to more than 3,500 Maybank ATMs in Malaysia and Singapore as well as a banking presence in Mauritius, Mumbai and the Cayman Islands. As of 30 September 2011 total customer deposit base of Rp66.6 trillion and Rp90.9 trillion in assets, BII provides full range of financial services through its branch and ATM network, phone banking and internet banking channels. BII is listed on the Indonesia Stock Exchange (BNII) and is active in SME/Commercial, Consumer and Corporate banking.